Red Mango Franchise
Red Mango is a frozen yogurt franchise that also offers fruit smoothies, health foods and café options such as sandwiches, salads, wraps and soups.
$200,000
$15,000
45
2007
Dallas,TX
Craig Ehrlich
About Red Mango
Red Mango was the pioneering force behind the frozen yogurt trend that arose around 2007. The chain caters to health-conscious consumers who want to enjoy delicious food that is also good for them. The company uses high-quality, natural ingredients to lend its smoothies and frozen yogurts their trademark tart freshness. Many Red Mango locations also serve soups, salads, wraps, fresh-squeezed juices, parfaits and smoothie bowls. Customers choose toppings and other components for frozen yogurt dishes and bowls from a bar containing a wide variety of options. Red Mango founder Daniel Kim has also emphasized the community and social aspects of Red Mango's approach to interaction with its customers.
Franchise Unit Trends & Revenue
45
2
$373,000
* in 2024
Franchise Fees
$15,000
Veteran's Fee: $7,500 - $15,000
6.0%
Gross Revenue
1.0% - 3.0%
Gross Revenue
Why Choose Red Mango?
Red Mango offers three franchising options, allowing prospective franchisees flexibility in selecting a model that works best for them. A Traditional Store is typically between 800 and 1,200 feet and offers the full range of Red Mango menu items, including smoothies, café items and various health foods and beverages. These locations offer both dine-in and take-out and are usually set in a retail strip mall or storefront. A Non-Traditional Store takes up between 250 and 800 square feet in the form of a food court location or kiosk in a mall, campus, hospital, transportation hub or similar environment. It typically has little or no sitting and offers a limited version of the menu. The third option is co-branding, which allows a third-party brand to add a Red Mango store to its own location.
In addition, Red Mango provides training and support. Franchisees also have the advantage of offering a genuinely healthy and high-quality product that has consistently resulted in happy customers.
Starting Costs & Investment Requirements
$38,500 - $463,000
$350,000
$200,000
History
Red Mango has its origins in South Korea, where it was founded by a former investment banker whose former colleague, Daniel Kim, brought it to the United States in 2006 when he opened a store in California. At the time, most frozen yogurt in America was being made with sugar, milk and powder. Red Mango's frozen yogurt, however, was among the first to contain active cultures, which provide probiotic health benefits and also result in a creamier texture and a tarter taste. It was the first frozen yogurt on the US market to be certified as real yogurt by the National Yogurt Association.
During the following years, the company continued its expansion, opening stores across the United States. In 2013, the company began opening locations in Central America. In spite of some media skepticism as to whether frozen yogurt would enjoy lasting success, Red Mango has consistently enjoyed solid growth. This is at least in part due to its strategy of anticipating customer needs and adapting to meet them. Over the years, the company has added a growing number of items to its menu in addition to the original frozen yogurts. Many items are gluten-free, low-sugar or sugar-free, dairy-free or kosher.
Ideal Candidate
Red Mango looks for franchisees who are motivated team leaders. Previous restaurant experience is not required; however, franchisees can benefit from such experience, as well as from a background in entrepreneurship and team leadership. Franchisees must also meet financial requirements. The initial franchise fee is $30,000 for a Traditional Store and for co-branding. It is $15,000 for a Non-Traditional Store. Finally, franchisees must have a minimum net worth of $350,000 and a minimum liquidity of $200,000.
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