Snap-On Franchise
Snap-on is an established mobile tool franchise, committed to growth and quality products, that sells to business owners and operators in the area.
$30,000
$16,000
3,344
1990
Kenosha,WI
Nicholas T. Pinchuk
About Snap-On
The franchise owners for Snap-on Tools Company sell thousands of items such as hand tools, power tools, tool storage solutions, diagnostics equipment and vehicle service equipment to customers such as professional mechanics and others who require tools for their business. These people frequently work at auto repair shops, auto dealerships, tire repair shops, body shops, construction shops and other similar places.
The Snap-on business is mobile with vans. Franchise owners are encouraged to develop relationships with mechanics and business owners on their “List of Calls.” Due to the nature of the business and the many competitors (direct sellers, retailers, distributors and others), a big part of a franchise’s success is the time the owner invests in the business as well as his or her sales ability, resource management and customer service, among other things.
Snap-on aims for each of its lists to have at least 200 potential core customers for franchise owners, although some lists have more potential than others. Further, potential core customers do not always translate into actual customers. It is possible that the list of prospective and actual customers could increase or dwindle due to economic changes and other factors.
Franchise Unit Trends & Revenue
3,344
258
$814,332
* in 2024
Franchise Fees
$16,000
$152
-
Why Choose Snap-On?
Snap-on is an established brand in the tool business and committed to growth and quality products. The initial franchise fee is relatively low, maxing out at $16,000. Another benefit is that Snap-on Credit may be able to provide financing for much of the investment range ($172,207 to $375,265). Snap-on franchise owners do not have to rent or purchase real estate since they’re running a mobile business.
The company pre-selects the initial inventory for owners so they can start operations with a balanced tool line. After that, owners choose which inventory items to purchase and sell. Products are sold to owners at 10% to 43.9% discount prices.
Snap-on also operates mobile stores, and about 3.5% are company-owned. Snap-on uses these company-owned stores to try out promotional and sales ideas before passing on what is most effective to the franchises. In other words, franchise owners generally do not have to worry about what might sell and which promotional strategies work.
It’s worth noting that Snap-on owners do not get an exclusive territory. However, they are the only authorized Snap-on personnel allowed to represent the company on their particular list of calls.
Starting Costs & Investment Requirements
$172,207 - $375,265
$30,000
$30,000
Training & Support
Training programs include an initial training in areas such as power tools, hand tools, tool storage, diagnostics/equipment and computer training.
History
Snap-on got its start in 1920 as the Snap-on Wrench Company in Milwaukee. Engineers Joseph Johnson and William Seidemann worked to develop a set of handles and sockets that they could use interchangeably. They quickly garnered more than 500 orders for their tools and sought help for marketing and selling. The company’s first patent was the No. 6 Ratchet, and Snap-on published its first product catalog in 1923. Little by little, the company kept growing with more branches and sales agents. Before long, in 1927, a branch opened in Montreal, Canada. During the Great Depression, Snap-on developed a payment program to help mechanics finance their tools.
Over the years, Snap-on has used brands such as Sun, Mitchell1, John Bean, Sioux and Williams to expand its offerings. In 1990, its engineers invented the Flank Drive Plus wrenching system for a 40% increase in turning power. That same year, Snap-on took on the franchise model, becoming the first mobile tool company to do so.
Ideal Candidate
A good Snap-on owner is someone who enjoys being out and about and meeting people. This person can talk knowledgably about tools and has ideally used Snap-on products before and is passionate about them. Being multilingual is a big asset, and the ideal candidate would be a self-starter able to work well independently.
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