Wingstop Restaurants Franchise
Wingstop franchises takes America’s favorite chicken wings to the next level with fantastic dry-rub seasoning and tangy sauces for the takeout crowd.
$600,000
$10,000
2,204
1997
Dallas,TX
Charles R. Morrison
About Wingstop Restaurants
Wingstop is famous in the U.S. and around the world for its mouthwatering chicken wings and seasoned fries. The small-footprint restaurant chain offers over 10 different types of chicken wings, from fan-favorite lemon pepper and atomic wings to tangy mango habanero and spicy Korean Q sauces.
Wingstop’s iconic wings use flavorful bone-in white meat or boneless chicken breast. Each order is made to the customer’s specifications, often including multiple types of moist sauces and dry-rub seasonings. Approximately 70% of the brand’s customers choose takeout, making Wingstop an undeniable hit in the QSR market for fast meals and parties with friends. Customers can grab the number of wings needed for any occasion, including six-piece personal sizes, 12-piece boxes for two and massive 100-wing orders for Super Bowl parties.
Besides popular wings, Wingstop also offers seasoned fries that are as mild or spicy as diners prefer. The idea behind this franchise is to focus on a few American favorites and blow people away with huge flavors and high-quality ingredients.
Franchise Unit Trends & Revenue
2,204
285
$2,128,349
* in 2024
Franchise Fees
$10,000
6.0%
Gross Sales
5.5%
Gross Sales
Why Choose Wingstop Restaurants?
Owning a Wingstop franchise may be attractive for several reasons: low startup costs, consistent sales growth and comprehensive training and support from the franchisor.
While potential franchisees are required to have a minimum net worth of $1.2 million, development costs and overhead costs are lower than many restaurant franchises. This is because of the comparatively small size of Wingstop locations and the brand’s takeout-focused design. The number of employees required for successful operation is lower as well, with primary emphasis on food preparation and order fulfillment.
Wingstop restaurants average an annual sales volume of approximately $1,100,000, putting the chain near the top in sales per square foot. In addition, franchisees have seen over 14 years of continual sales growth thanks to providing excellent customer service, great products and state-of-the-art online ordering functionality.
Potential franchisees receive significant assistance with operations and site development. Wingstop has a dedicated construction team, real estate team, operations team and marketing team. New owners can expect help with the entire construction process, including real estate selection, pre-launch instruction and post-launch support.
Starting Costs & Investment Requirements
$340,815 - $631,292
$1,200,000
$600,000
Training & Support
Training consists of a four-week training program at Wingstop corporate training center in Dallas, Texas. Instruction includes classroom and hands-on operational training.
History
The first Wingstop location opened in Garland, Texas in 1994. It wasn’t long before the tasty buffalo wing joint had a huge following, so the brand decided to start franchising in 1997. Just five years later, Wingstop Restaurants had already sold one billion wings and expanded its brand presence across the United States.
By 2017, Wingstop had turned that number into 3.7 billion chicken wings sold and 1,250 locations active in the U.S., Mexico, Panama, Singapore, United Kingdom, United Arab Emirates and other countries. Today, the brand boasts over 1,000 restaurants in the United States alone and one of the highest rates of franchise expansion and profitability in the QSR market.
Ideal Candidate
People considering the Wingstop franchise should be aware that development contracts have a three-store minimum requirement. The initial franchise fee is calculated based on the primary location, and additional locations have a reduced fee. This means prospective owners should be prepared to dedicate significant time to restaurant oversight.
There is also the option to purchase an existing franchise, though this may mean being flexible as to location. In this case, instead of paying a franchise development fee, franchisees pay a $10,000 transfer fee for the location.
Besides having net worth and liquid capital requirements, Wingstop looks at the previous entrepreneurial experience of potential franchisees. The ideal candidate for development has past experience with the franchising process and experience operating multiple locations. At the very least, developers should have impressive restaurant management credentials.
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