Minnesota
This Successful Web Programing and Design Company has been in existence for over 17 years and has many loyal clients. Services include: Developing browser based custom programs; Website design,...
Minnesota
This Successful Web Programing and Design Company has been in existence for over 17 years and has many loyal clients. Services include: Developing browser based custom programs; Website design,...
$320,000
Cash Flow: $100,000
Fort Lauderdale, FL
This is a fully developed, SEO-optimized cruise travel website designed to capture the booming interest in cruise vacations. This digital asset offers massive potential for affiliate revenue, lead...
$1,200,000
Cash Flow: $308,228
San Antonio, TX
This is a rare opportunity to acquire a premium cosmetics brand serving a high-growth niche market. The business sells through major eCommerce and national retail channels and offers proprietary,...
$990,000
Cash Flow: $149,155
Eland, WI
This northwoods business was established over 10 years ago and has shown steady growth each year since inception. It's a great opportunity for anyone who wants to "live off the land." All you'll need...
$29,560
Cash Flow: $16,000
Listing Location: Carolinas Listing Price: Market Value With close to a decade of success in the creative marketing space, this full-service agency has earned a reputation as a trusted extension of...
Cash Flow: $657,296
Valencia, CA
This is an exciting opportunity to own a remote, award-winning wedding and event planning business that provides services nationwide! While the company is based in Los Angeles, it offers the...
$100,000
Cash Flow: $48,962
St. Johns County, FL
Tactical & Outdoor Retailer Site of high-quality body armor, tactical gear, and survival supplies. Unique offering: Wide product range includes plates, helmets, tactical gear, medical supplies, and...
$2,400,000
Huntington Beach, CA
At Biky Bikes, we’re building something big: the first smart kids’ bike with GPS, lighting, sound features, and a parent app — all wrapped in a beautifully designed, award-winning product. The market...
$500,000
North Carolina
Thriving Toy & Pop Culture Store – North Carolina & Online Presence! Are you a fan of pop culture and collectibles? This is your chance to own a thriving, well-loved toy and pop culture store located...
$399,000
Cash Flow: $238,773
Tempe, AZ
If you are looking for an online vendor and one of the leading brands in the portable sauna industry, known for its innovation, reliability, and commitment to wellness then look no further. The...
$3,165,000
Cash Flow: $585,000
Las Vegas, NV
DRY CLEANING EMPIRE! 1 plant store plus 2 drop store locations with alterations, tailoring and laundry services in a single package deal! Well-established upscale neighborhood locations with many...
$500,000
Cash Flow: $173,797
Los Angeles, CA
This profitable store runs on minimal man hours. Current owner doesn't spend more than 20 hours per week maintaining the store. Huge opportunity to expand in different geographies and categories. No...
$1,700,000
Cash Flow: $500,000
Salt Lake County, UT
This thriving multi-channel e-commerce business specializes in home goods offering a profitable and scalable opportunity for an aspiring entrepreneur or seasoned investor. Originally launched as a...
$8,500,000
Cash Flow: $2,000,000
$425,000
Bertie County, NC
Significant Growth and Potential with Mid-Six-Figure SDE. A digital platform focused on educating and supporting individuals interested in flex spaces, a real estate asset class combining office and...
$1,430,000
Cash Flow: $367,000
Riverside, CA
Profitable Online Business with Established YouTube Presence Ready for you to Optimize! Take advantage and optimize this unique eCommerce & content-driven business that combines a thriving YouTube...
$44,888
Cash Flow: $19,000
Jacob Belt
Real Brokerage
Serving Bristol County, MA
Commercial Real Estate Advisor & Business Broker. | Local Expert, Global Network | Your Connector for building your network & net worth through real estate, business purchase and sale, networking & financial expertise.
Nashville, TN
Highly profitable DTF printing company for sale. Located in Middle Tennessee near Nashville. Direct to Film (DTF) printing is a process where designs are printed onto a special film, then transferred...
$939,000
Cash Flow: $375,323
New York
A rare opportunity to acquire a leading e-commerce business specializing in BMX bikes and parts, founded in 1981 and boasting a loyal, worldwide customer base in the tens of thousands. Average sale is...
$475,000
Cash Flow: $101,971
Maricopa County, AZ
This rare opportunity to get into the growing organic nutritional supplement sector. This business sources it's products from a rare single-chain-of-custody facility, managing every aspect of...
$150,000
A 3-year-old innovative e-commerce brand is for sale. The brand specializes in manufacturing high-quality consumer goods with excellent functionality, all offered at an affordable price within the...
$7,000,000
Cash Flow: $1,973,918
Douglas County, CO
Take this scalable, automated online e-commerce platform company with Shopify, Amazon and Walmart storefronts, website, multiple domains, independent suppliers and long sales history to the next...
$395,000
Cash Flow: $37,649
Maryland
This business is ready to be taken to the next level with its complete line of activewear, resort wear, masks, and wholesale fabrics. The company started with a mission of providing attractive...
$95,000
Riverside, CA
eCommerce business selling organic and non-toxic skin products. Profitable. Home-based. (avg $12K monthly sales) Established over 5 years. COVID did affect the business and sales have not return to...
$59,988
Cash Flow: $61,883
Los Angeles, CA
NOTE: This business is currently based in Sweden, but since it is a dropshipping business and no physical inventory is held by the company, it can be located anywhere in the world. Over 30% of the...
Cash Flow: $646,000
$3,500,000
Tallinn
Hudson, NY
$350,000
Tampa, FL
$200,000
Tampa, FL
$110,000
Chas, SC
$789,000
Memphis, TN
$300,000
Canada
$71,300
Tampa, FL
$150,000
Tampa, FL
$300,000
Blackfoot, ID
$100,000
Tampa, FL
$175,000
$4,000,000
Sylvania, OH
$980,000
Kings County, NY
$1,250,000
Bellingham, WA
$550,000
Tampa, FL
$123,250
Gloucester County, NJ
$55,000
Scottsdale, AZ
$49,999
$900,000
Nashua, NH
$650,000
Kevin VanDyke
Great Expectations Realty
Serving St. Johns County, FL
Strength in Numbers
Merrimack County, NH
$175,000
Olomouc
$12,200,000
$45,000
Los Angeles County, CA
$650,000
New Jersey
$45,900
$950,000
Tampa, FL
$425,000
Tampa, FL
$98,000
$950,000
$725,000
Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.
This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.
Market Snapshot
Number of Businesses Analyzed |
477 |
Median Asking Price |
$525,000 |
Median Reported Revenue |
$713,516 |
Median Reported Earnings |
$222,533 |
Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings. |
Website and Ecommerce Business Valuation Multiples
Range |
Revenue |
Earnings (SDE) |
Lower Quartile |
0.43 |
2.00 |
Median |
0.75 |
3.00 |
Upper Quartile |
1.38 |
3.89 |
Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price. |
Read the report:
Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks
FAQs
How much does it cost to buy a website or ecommerce business?
Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.
How much do these business owners earn?
These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.
How do I value a website or ecommerce business?
Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.
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