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Websites and Ecommerce Established Businesses For Sale

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Profitable E-Commerce Opportunity in the Financial Wellness Niche

Step into a ready-to-run online business offering a curated range of practical financial tools — including anti-theft wallets, premium cash boxes, advanced budgeting journals, and books packed with...

$725,000

$725,000

Cash Flow: $385,000

Supplements Brand | Run-rate: $3.6M Rev, 19% Net Margin, 1.8x ROAS

Project Fitness is a fast-growing e-commerce supplement brand specializing in science-backed muscle enhancement products for men over 40, supported by exceptional unit economics and highly efficient...

$1,300,000

$1,300,000

Cash Flow: $691,258

Fantastic Custom Party Supply Business with Manufacturing -Relocatable

Jackson County, GA

RAD & Compny, a dynamic player in the Party Supply sector, exemplifies the innovative potential of modern e-commerce entrepreneurship. Established in 2017, the business capitalizes on contemporary...

$349,000

$349,000

Marine Engines & Parts Business. E-Commerce. Customers World-Wide.

Broward County, FL

• Rare opportunity to acquire a well-established and highly reputable marine engine and parts business specializing in the buying, selling, and rebuilding of marine engines, generators, transmissions,...

$3,200,000

$3,200,000

Cash Flow: $433,688

Amazon FBA Brand | DMA Boards, HDMI, DP & KMbox Products

Tampa, FL

SellerForce® presents an Amazon FBA Electronics Hardware store that has quickly secured its place in the competitive landscape of Tech products. This is a DTC and private label brand that specializes...

$230,000

$230,000

Cash Flow: $76,992

Home Based Stone Engraving Business

Spokane County, WA

Established Home-Based Stone Engraving Business This profitable stone engraving business has operated successfully since 2009, generating consistent revenue through personalized memorial products and...

$90,000

$90,000

Cash Flow: $45,000

Rapidly Growing, Eco-Conscious DTC E-commerce Backpack Brand

Bangalore

Business Overview This business is a rapidly growing, eco-conscious direct-to-consumer (DTC) e-commerce brand that specializes in high-quality, minimalist backpacks made from 100% recycled ocean...

$295,000

$295,000

Cash Flow: $125,477

Amazon FBA Designer Fragrance Brands Business | YoY Growth | Turnkey

Bernalillo County, NM

Motivated Seller – 2.3x Multiple Due to personal reasons, this seller is highly motivated to sell and close quickly. Accordingly, the listing price has been steeply reduced by over 20% with a listing...

$1,475,000

$1,475,000

Cash Flow: $625,995

5+ Yr Old Aquatic Pet & Accessories Brand | 12K+ 5-Star Reviews

The business is a five-year-old ecommerce brand that has established itself as a leading player in the aquatic pet niche. With an average of $60,000 in monthly revenue and profit margins near 30...

$660,000

$660,000

Cash Flow: $220,116

Niche E-Commerce Business for Sale in New York

Kings County, NY

LISTING ID # 36901 Established for 6 years, this niche e-commerce consulting business is ready for new ownership as the current seller shifts focus to other ventures. With affordable rent at...

$3,000,000

$3,000,000

Cash Flow: $700,000

RV Technician Training & Certification | Industry Dominator

Texas

This RV training academy represents a rare opportunity to acquire the dominant market leader in a recession-proof, high-demand niche with explosive growth potential, substantial regulatory barriers to...

$15,675,000

$15,675,000

Cash Flow: $2,849,354

SBA Pre-Qualified: Multichannel Music E-Retailer

Texas

*Motivated seller, flexible with retaining a small percentage of equity and/or helping with an extended transition!* Founded in 2015, this business has established a profitable position in the Online...

$608,000

$608,000

Cash Flow: $253,457

Scalable E-Commerce Opportunity | Leakproof Activewear for Women

This e-commerce business serves a highly underserved niche by offering a unique solution to stress-induced incontinence, a condition affecting 1 in 3 women and over 50% of physically active women....

$65,000

$65,000

Profitable Amazon FBA Pet Care Brand – $20K Monthly Profit

$705,896 - Belleville, NJ

$705,896

Belleville, NJ

Alice Rubenfield

Fifth Avenue Brokerage

Digital Marketing Agency | $758K EBITDA & 90% Recurring Revenue

HS Listing ID-67222 ----Remote Capability: Fully remote, can be operated from anywhere----- Operations & Team Structure Founders’ Time Commitment: $100K ACV Other Key Personnel: 5 total onshore staff...

$3,950,000

$3,950,000

Cash Flow: $758,000

Lifestyle Business Dream: Profitable Online Store in Outdoor Niche

Missouri

Lifestyle Business Dream: Profitable Online Store in Booming Outdoor Niche Looking to own a business that fits your life—not the other way around? This profitable, home-based e-commerce brand lets you...

$250,000

$250,000

Cash Flow: $100,912

OTIS FLORENCE

BUSINESS BROKERS & CONSULTANTS, INC

Serving Jefferson County, KY

Business Brokers & Consultants is headquartered in Louisville Kentucky. Over the past 25+ years we have successfully facilitated hundreds of acquisitions in our Louisville office. Unlike Franchised Brokerages, we are highly selective in the Listings we choose to represent. Our goal is to provide each and every client with the utmost professionalism, and insure that each receives the time and attention they rightfully deserve. Business Brokers & Consultants does not charge any up-front fees. Instead, we earn a success fee only when the right buyer purchases the right business. This insures that it is always in our best interest to work for the best interest of our clients! BB&C offers Sellers exceptional brokerage and consulting services. Our staff of experienced and Accredited Intermediaries, Consultants, Legal and Accounting Advisors will meet with you to review your company’s financial condition and help you understand current market trends. They will give you the straight facts about the viability of your business in today’s market. If you choose BB&C to represent you, your business will benefit from our highly refined and confidential marketing process. Our strategies have been tested and proven effective over the past twenty years. BB&C welcomes buyer clients, as well. Our goal is to help you find the ideal business to suit your lifestyle, expertise and financial requirements. We can also help you secure the financing you’ll need to make your dream of business ownership a reality. Our Intermediaries go above and beyond to insure that your transition into business ownership is a smooth and rewarding experience. Our success is based on a distinctive approach to analyzing and marketing each individual business. We work hard to create intelligent acquisitions- Ones that benefit buyer and seller alike.

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Hair & Personal Care eCommerce Brand | Amazon FBA & DTC | 27% Repeats

Tampa, FL

WebsiteClosers® presents a rapidly scaling DTC eCommerce Brand in the booming Hair Wellness & Personal Care market, delivering an innovative, IP-protected solution to one of the most widespread and...

$8,100,000

$8,100,000

Cash Flow: $1,704,286

E-Commerce Peptides / High Growth / Fully Remote #2341

Miami, FL

This fast-growing, fully remote eCommerce brand specializes in freeze-dried research peptides, including GLP-1 analogs, joint and hair health formulations, and aesthetic compounds. The business has...

$750,000

$750,000

Cash Flow: $360,587

High-Margin E-commerce: Innovative Home & Kitchen Products

Florida

Established, Recession-Proof E-commerce Brand in the Home & Kitchen Niche, Specializing in Innovative, Proprietary Products. This is a distinctive direct-to-consumer (DTC) e-commerce brand renowned...

$1,600,000

$1,600,000

Cash Flow: $363,149

Amazon FBA Snack E-Commerce Business – Home-Based & Scalable

Ocean County, NJ

This established e-commerce company operates primarily through Amazon FBA, offering a curated product line in a high-demand consumer category. With a proven sales record, consistent performance,...

$350,000

$350,000

Premium Remote Tattoo Booking Platform For Sale

HS Listing ID-67151 An established, profitable appointment booking platform with 17 years of market dominance in the tattoo industry, offering a rare semi-absentee ownership opportunity with...

$699,999

$699,999

Cash Flow: $212,000

Durable Medical Equipment Retailer w/Industry’s Most Searchable Name!

Huntington Beach, CA

This durable medical equipment (DME) retailer is primarily a private pay ecommerce operation with a broad-based product offering that includes mobility products from scooters and power chairs, assist...

$1,600,000

$1,600,000

Cash Flow: $12,000

6+ Yr Old Diamond Art Brand | 70% Repeat Purchases | 1-Hour/Day

The business is a thriving direct-to-consumer ecommerce brand specializing in premium diamond painting kits for creative hobbyists worldwide. Known for its licensed and in-house artwork, customizable...

$2,090,000

$2,090,000

Cash Flow: $633,576

Guaranteed Revenue Stream – Profitable Subscription Box Business

Wichita County, TX

Guaranteed Revenue Stream – Proven Subscription Box Business – 8.5 Years in Operation Turnkey, profitable subscription box brand with over 1,300 active subscribers generating $68K+ in monthly...

$995,000

$995,000

Cash Flow: $206,416

7-Year Amazon FBA Home Goods Brand - $16K Monthly Profit

$451,258 - Lincroft, NJ

$451,258

Lincroft, NJ

Alice Rubenfield

Fifth Avenue Brokerage

Amazon Novelty Footwear Brand | Patented Designs | Huge Q4

New York

Launched in 2018, this novelty footwear brand offers an ample assortment of wonderful and wacky footwear, perfect gifts for the fisherman, or the free-spirited aunt in your life. Social popularity and...

$440,000

$440,000

Cash Flow: $168,632

Ecommerce Business In Baton Rouge For Sale

Baton Rouge, LA

The sale price of the business including equipment and market place selling accounts is $50,000. See the details of equipment included in the business sale price in the attached document. There is a...

$120,000

$120,000

Cash Flow: $36,022

Amazon FBA Kids Brand – $7.2K Monthly Profit – Low Overhead

Dallas, TX

(FBA83610-0123FE) This is a streamlined, high-margin Amazon FBA brand operating in the children’s product niche, launched in January 2023. The business features 5 SKUs, with one hero SKU generating...

$209,817

$209,817

Cash Flow: $86,820

Edible Franchise- Listed by SUNBELT BUSINESS ADVISORS

Baltimore City County, MD

This is a rewarding franchise opportunity for an investor or an owner-operator ready to take the business to the next level. The current owner manages multiple locations and is unable to dedicate...

$265,000

$265,000

Cash Flow: $125,000

Turnkey E-Commerce Business Specializing in Security Products

Fredericksburg, VA

Step into ownership of a well-established, high-performing e-commerce business with over 30 years of industry credibility and a trusted national reputation. Specializing in security products like...

$1,300,000

$1,300,000

Cash Flow: $122,951

Performance Marketing Agency | Insurance Lead Gen | Proprietary Tech

Tampa, FL

WebsiteClosers® presents a Performance Marketing Agency that has excelled in Lead Generation for the Insurance sector for 11 years. This business has built a strong presence in the U.S. market,...

$7,500,000

$7,500,000

Cash Flow: $1,464,302

Established Online/Retail Business

Ohio

LISTING ID # 36805 This long-time niche business is a retail and online store in the healthcare industry that sells a wide variety of products with well-known brand names. They sell everything,...

$249,000

$249,000

Cash Flow: $50,000

Online Vintage Tool Co. Serving Collectors & More (Unbroker Exclusive)

Boston, MA

HIGHLIGHTS ================== • $18,400 Sale Price • Unbroker FairVal™: $18,431 • Established Online Store – Since 2005 • $35,460 Gross Sales • $7,110 Seller’s Discretionary Earnings (SDE) •...

$18,400

$18,400

Cash Flow: $7,110

Established B2B Cards – Seasonal by Choice, Year-Round Potential

St. Charles County, MO

Nearly 20 years in the business-to-business holiday card market. Loyal corporate client base, fully custom-built e-commerce platform with strong presence across multiple domains, and over 4,000...

$150,000

$150,000

Established Fitness Dating Website App!

Southlake, TX

$277K revenue, 80% profit margin, 5-7x ROAS ~ fast-growing niche dating app with 180K users, exclusive trademarks, and massive scaling potential. This business is the leading fitness-focused dating...

Cash Flow: $200,000

Cash Flow: $200,000

Verified Amazon FBA Beauty Brand with Amazon’s Choice Badge

$330,516 - New York, NY

$330,516

New York, NY

Alice Rubenfield

Fifth Avenue Brokerage

20+ Yr Old Motorcycle Accessories Brand | 80%+ Organic Traffic

This business presents a compelling opportunity to acquire a well-established ecommerce brand specializing in portable air pumps, inflators, and GPS accessories for motorcycles and vehicles. Known for...

$322,000

$322,000

Cash Flow: $107,384

Home-Based Natural Skincare & Cosmetics Brand with Growth Potential

Virginia

This is a well-established, boutique natural skincare and cosmetics brand offering a rare opportunity for acquisition. With nearly two decades of trusted presence in the clean beauty market, this...

$40,000

$40,000

Web Hosting and E-commerce Platform Company

Alberta

Web hosting and e-commerce platform in the Pacific Northwest with a worldwide presence. TTM revenue of $2.5m and EBITDA of $539k. Developed a leading website builder which rivals Wix, Weebly, and...

Cloud Hosting and IaaS Company

Montana

Established US West Coast cloud hosting business generating ~$2.5m ARR, including ~$796k from a diversified SMB base and ~$1.7m from an internationally recognized IT enterprise client. Service...

Cash Flow: $79,000

Cash Flow: $79,000

Patented Swimming Training & Exercise Board Business

Fort Lauderdale, FL

Unique opportunity to acquire a patented swimming training and exercise board brand with a strong foundation in e-commerce. The product is currently sold through Amazon, TikTok Shop, and a Shopify...

$250,000

$250,000

Cash Flow: $3,479

22-Year Omni-Channel, Multi-Brand CPG | Sheepskin, Alpaca & More

Tampa, FL

WebsiteClosers® presents a Multi-Channel enterprise with 20+ years of proven success in the premium sheepskin and alpaca goods markets. Operating across eCommerce, retail, and wholesale channels, this...

$10,000,000

$10,000,000

Cash Flow: $2,410,929

5+ Yr Old Solar Power Products Dropship Brand | 95% Organic Traffic

The business represents a rare and compelling opportunity to acquire a lean, high-margin ecommerce company operating in the rapidly growing renewable energy sector. Established in its current form in...

$705,000

$705,000

Cash Flow: $262,004

5-Yr-Old Dual-Brand Premium DTC Supplement Business | $1.05M MRR

New York

Established in 2020, this company operates two premium supplement brands targeting women seeking a natural alternative to prescription stimulants and the 40+ demographic seeking heart health. With...

$17,000,000

$17,000,000

Cash Flow: $3,414,258

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Five eCommerce Brands | Health, Wellness, Beauty & Lifestyle Verticals

Tampa, FL

WebsiteClosers® presents a dynamic and innovative eCommerce Portfolio Enterprise specializing in the Health, Wellness, Beauty, and Lifestyle sectors. This thriving company has crafted a powerful...

$15,000,000

$15,000,000

Cash Flow: $4,118,163

SaaS Business online suite of solutions for legal document creation.

New York County, NY

HIGHLY CONFIDENTIAL – All inquiries require seller approval. NDA, proof of funds (POF), and buyer bio are mandatory. This is a SaaS-based business offering a proprietary online platform for legal...

$4,500,000

$4,500,000

Cash Flow: $480,564

Profitable Amazon FBA Sports Brand – $6.8K Monthly Profit – 27% Margin

$265,503 - Brooklyn, NY

$265,503

Brooklyn, NY

Alice Rubenfield

Fifth Avenue Brokerage

Industrial Floor Coatings: Distributorship & Wholesaler

Louisville, KY

This offering is a roll-up of two business entities. The sister Companies are owned by the same principals and complement one another. One is a wholesaler of proprietary concrete coatings. The other...

$499,000

$499,000

Cash Flow: $188,649

Established B2C B2B Ecommerce FBA Virtual Pet Company ~ $860k SDE

Austin, TX

The business is an established distributor of lifelike pet replicas in the consumer products industry. Operating for over a decade, the Company has developed a strong market presence by leveraging a...

$2,750,000

$2,750,000

Cash Flow: $860,000

23-Year-old online consumer product retailer

Will County, IL

Great opportunity to take over a 23-year-old consumer product retailer with some business-to-business sales. The warehouse and offices are located in Will County, Illinois. The business has a strong,...

$1,500,000

$1,500,000

Cash Flow: $582,800

Turnkey Jobs Platform | CA Market | High Margins

Los Angeles, CA

SellerForce® presents an online Jobs Board operating profitably in the booming jobs market by specializing in cash-paid, same-day employment opportunities. This platform stands out by offering a...

$180,000

$180,000

Cash Flow: $93,880

Well Known Record Shop - a destination for collectors!

Nashville, TN

This Record Shop is a respected and profitable vintage record store located in the heart of Nashville, Tennessee. Since 2014, it has built a stellar reputation among audiophiles and collectors across...

$249,000

$249,000

Cash Flow: $70,000

Balkan Fresh Online Retail Store

New York County, NY

Profitable Owner-Absentee Balkan Grocery eCommerce Business – BalkanFresh.com Asking Price: $299,000 Gross Revenue (TTM): $331,000 Cash Flow (TTM): $85,000 Inventory Included: Yes (Approx. $5,000)...

$299,000

$299,000

Cash Flow: $92,780

Vogue-Featured Luxury Activewear Brand with 12-Year History

New York, NY

This luxury apparel brand is a pioneer in the surging premium activewear market, offering a scalable e-commerce platform with significant potential for profitable growth. A buyer can leverage a...

$75,000

$75,000

Buy or Sell a Website or Ecommerce Business

Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.

This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.


Market Snapshot

Number of Businesses Analyzed  

477

Median Asking Price  

$525,000

Median Reported Revenue  

$713,516

Median Reported Earnings  

$222,533

Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings.


Website and Ecommerce Business Valuation Multiples

Range

Revenue

Earnings (SDE)

Lower Quartile

0.43

2.00

Median

0.75

3.00

Upper Quartile

1.38

3.89

Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price.


Read the report:

Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks


FAQs

How much does it cost to buy a website or ecommerce business?

Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.

How much do these business owners earn?

These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.

How do I value a website or ecommerce business?

Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.


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